Allison Farquhar

Allison Farquhar



Through real-time analysis, I help brands connect with their audience. By focusing on data-driven insights, you'll gain clarity needed to create compelling and engaging consumer experiences.



As a strategist for the past seven years, I have focused on insights and understanding what makes consumers motivated to connect with brands. 

My approach ranges from highly exploratory to tactical planning and is customized for each brand and project. 



Client Reviews

In a nutshell, Allison was hyper-reliable, delivered beyond expectations, highly collaborative and someone I would love to work with again. She really stands out in my mind as an exceptional, results-driven strategist that I’d be happy to recommend to anyone.
— Aaron Smith (Strategy Director, DDB)
Allison is a consummate insights professional. It’s been a pleasure to collaborate with her on numerous projects for a variety of clients. She is a thoughtful and deliberate thinker dedicated to uncovering compelling customer insights but is also generous with sharing her knowledge and expertise. I’ve thoroughly enjoyed working with Allison.
— Jonathan Liew (Associate Director, Digitas)

Brands I've Worked With